22: Susan Shapiro, PCC: Coaching the Corporate World

Star Coaches Ep 22 Image
Listen to this episode

If you would like to learn how to have courage as a coach and get the most out of your engagements with your clients, then listen to this today’s episode with Susan Shapiro, a Leadership and Executive and former president ICF North Texas Chapter and find out how to network with other coaches and to know when to speak up when your clients just aren’t ready for coaching.

About Susan:

Susan B. Shapiro, MS, PCC, launched Onpoint Coaching in 2006 after twenty years of corporate and non-profit experience. She draws upon her career with Hewlett-Packard, including five years as Director of Global Alliances, and now provides high potential coaching and consulting services to organizations who believe that people are their biggest asset.

Susan brings insight into people development, virtual teaming, building key relationships, communications, improving performance and results. She helps leaders use their power and influence to lead change in their organizations.

She serves executives in operations, support, marketing, finance, sales, technology and engineering.  Clients value her straightforward approach and assistance in gaining new perspectives, awareness and taking risks. They accelerate growth, increase confidence, learn to stand out and deliver innovative results to their organizations, all while developing their own managers.  Susan consistently delivers results for her clients.

As HP’s Director of Strategic System Integrators, Susan led teams who successfully created and delivered enterprise solutions to the market with partners such as Accenture, EDS, CSC, KPMG, Oracle and SAP. Her other responsibilities included global program marketing through ten virtual teams. Previously, she ran major account direct sales for Hewlett-Packard in North Texas with responsibility for telecommunications and manufacturing accounts. She was a top President’s Club Achiever, and was in Hewlett-Packard’s Accelerated Development Program. Prior to Hewlett-Packard, Susan was a buyer for Abraham and Straus in Brooklyn, New York.

Shapiro graduated with an MS in Organizational Behavior from University of Texas at Dallas, where she graduated with distinction, and also earned a Graduate Certificate in Executive and Professional Coaching there. She is a Professional Certified Coach, (PCC) with the International Coach Federation, (ICF).  Her BS degree is in Marketing and Economics from Hofstra University in New York.

What you will hear in today’s episode:

  • What Susan was doing before coaching
  • How to be clear about who you want to work with
  • How to network once you know who you want to coach
  • Tips on getting in touch with people
  • How Susan presented coaching
  • Why referring to other coaches is important
  • A typical day for Susan
  • How to know your clients aren’t ready for coaching
  • Average length of coaching engagements
  • How not to get in between a client and manager

Resources: